David Yurman Spring 2023 Campaign

The David Yurman Carlyle collection features bold, Art Deco inspired hexagonal links

As a signifier of the community embodied by the House, it has been interpreted over seven decades in hardware and motifs across accessories, jewellery and ready-to-wear.

Tracing the Horsebit to its equestrian roots, Gucci Horsebeat Society re-imagines the tradition of the country club in a contemporary space fused with the spirit of artistic counterculture. The concept materialises in a multi-dimensional ‘house’—a series of sensorial, quasi-domestic environments inhabited by specially commissioned artworks. In a diverse curation, the works of the ten artists—whose individual practices span from applied to digital arts—are displayed in unexpected dialogues with one another, providing an abstract and innovative take on the timeless Horsebit emblem.